Resources

Explore Gold-Vision Marketing in its entirety, from initial research through to development and product features – this blog has everything you need to know!

Analytics is something that you either love to dig into or find as interesting as watching paint dry. Either way, you can’t avoid it – so hopefully with the help of this blog you’ll realise that focusing on four of the most interesting metrics will yield results and save you time wading through every available statistic

Discover how to keep your brand top-of-mind, address the needs of your lead, and gradually move them toward becoming loyal customers.

In this blog we run through some simple changes you can make to your landing pages to make them high converting, lead generation power houses!

Find out how you can improve your lead nurturing efforts by taking a deep dive into the buyer’s journey!

Achieving B2B sales productivity isn’t just a case of hiring more sales executives and hoping that more people will equal more productivity. Instead, with the right CRM solution you can take real steps towards boosting productivity and generating more sales.

By incorporating a CRM system into a company’s Revenue Enablement strategy, organisations can gain a more complete understanding of their customers and improve the effectiveness of their revenue-generating activities.  Read on to find out more.

With great CRM comes great responsibility, which is why it’s important to make the right choice between hosting your system in the cloud or on-premises. This infographic runs through key considerations to help you make the right decision for your business.

Explore how you can connect with, engage with and nurture leads and sales with social selling.

Find out how Gold-Vision supports the Software & IT industry’s unique needs and processes in our latest infographic!

Find out how a good CRM system can improve companywide productivity with intelligent features, streamlined processes and unified views in our latest blog!

CRM (Customer Relationship Management) can be a tricky thing to get your head around, but don’t worry – we’re here to go back to basics and explain everything you need to know!

With the ever-growing demand on packaging companies, there is less and less time for effective marketing activities to take place. In this blog we explore 5 ways that Gold-Vision’s intelligent marketing tools can improve the experience of both your teams and your customers.

Find out how Gold-Vision supports the Fire Protection industry’s unique needs and processes in our latest infographic.

Mark Vernon reflects on crucial sales skills learned from a career in Product Development.

Some believe that a sales focussed business has little care for their customers, but you can have the best of both worlds. Find out how in our latest infographic!

If there’s one customer experience trend that has intensified over the last two years, it’s social CX. Discover our 6 social selling inspired lessons that will enhance your social CX strategy.

Explore how you can improve and personalise your approach towards a great customer experience with the help of your CRM system.

With so much choice out there, the need to personalise your CX has become crucial. Read on to discover six simple steps to achieve just that.

ABM and the use of ABM strategies have gained more traction since the introduction of GDPR in May 2018. This post should help you figure out where to start, and how you can use CRM to succeed where other’s may fail.

Sales enablement. You may have heard of it, but what is it? What can it do for you? And how can CRM help? Read on to find out…

Head of Customer Experience, Jiggy Patel, shares six vital steps that will ensure that your next CRM project is a success.

The final instalment in our CRM best practice mini-series – discover how keeping your dirty data separate can save you a lot of headaches.

A true CRM allows businesses to get so much more benefit from their investment. Which is why it’s important to debunk some of the myths about data entry that many other solutions take pleasure in perpetuating.

Implementing effective, integrated CRM can be quick, cost-effective and can energise your virtual business. Read on to find out why now is exactly the right time to introduce CRM to your business.

Implementing a strong plan will not only make a huge difference to your ROI, it will also give your business an undeniable advantage over your competitors. In this infographic, we share with you our top 5 best practice tips based on our own experiences.

This CCPA vs GDPR infographic guide will help you to quickly identify and understand what the CCPA is and who it affects, as well as what the key similarities and differences between the two legislations are.

CRM can – and many argue should – be your central data hub. From the MD through to your accounts team, a great solution can save everybody time, increase productivity and provide a 360-degree customer view. How? Through CRM integrations.

Setting up a personal dashboard, whether you are a Sales Director or a new executive starting out, can be the instant check you need to find advantages and maximise them throughout the year.

With a background in CRM implementation our Sales Director, Jiggy Patel, shares her advice on how you can improve your sales pipeline by using targets in your business.

A successful b2b customer onboarding plan plays a critical role in the early stages of the customer lifecycle, and your long term success. Read our tried and tested tips for success.

Marketing Automation is more than just a trendy buzzword – it’s a tool that, utilised properly, enables businesses to truly align their sales and marketing.

After 2-years of waiting, and with the GDPR legislation now in place and in force, here’s an inside look at how we responded, and what it means for our customers.

For the long answer, read on to find out exactly how you can ensure you remain compliant, and why it’s not only viable, but also really easy to do so with the right software.

In this post, we explore how CRM can help overcome such challenges and help drive better business decisions.